HOLY TACOS

Holy Tacos is a small authentic Mexican restaurant that is looking to expand into the food truck business alongside their stand alone restaurant. The restaurant is fun bright and casual and wanted the branding to reflect that. Scroll on to see all the brand elements for Holy Tacos including fun illustrations and patterns, typography, and other deliverables


To bring in a more fun casual aspect to the brand. These lively illustrations were added to feature other foods that are paired with tacos and that are on the menu. This gives opportunity for my illustrations to be added later on as more items become available.

The logo for this brand was a play on the name of the restaurant. To the left are some preliminary sketches pictured with our angelic taco and a soft delicate typeface to continue to push the holy angelic aesthetic and feel.


The pattern of the illustrations can be used in full color as well
as outlined in red. Throughout the deliverables these illustrations pop up together in the pattern as well as individually.